Create new revenue opportunities across your portfolio.
BCD builds new revenue channels using the customers and infrastructure your portfolio companies already have.
Explore Portfolio OpportunitiesThe Thesis
There may be more value inside the existing customer base.
Window companies invest heavily to acquire homeowners completing one of the largest improvement projects in the home. Those same customers frequently purchase window treatments shortly afterward.
BCD developed a partnership model that allows window companies to participate in that adjacent purchase using established fulfillment infrastructure.
Partnership Models
Built around your business.
Two structures, depending on how much of the customer experience you want to own.
Model 01Referral Model
Model 02Dealer / Integrated Model
In short
Refer the customer. Your partner handles the rest. You share in the revenue.
Build window treatments more directly into the existing sales process, with greater control over the customer experience, product offering, and margins.
Customer experience
Handled by the fulfillment partner
Owned by you
Sales process
Unchanged — you introduce, we take it from there
Window treatments built into your existing process
Next step
Portfolio Expansion
From one company to a portfolio.
Start small. Prove the economics. Scale what works.
One operating company
01Pilot at one operating companyContained risk, real market data.02Establish unit economicsCustomer lifetime value, Revenue per customer, conversion.03Refine the modelAdjust the offer, process, economics, and training.04Evaluate portfolio-wide expansionApply the proven model where the assets fit.
Wherever the assets fit
BCD’s Role
Your operators run the core business. BCD builds and manages the new channel alongside them.
01Opportunity identification02Strategic partnerships03Program development04Implementation05Reporting06Optimization07Expansion