Blank Canvas DevelopmentExplore a Partnership
Living room with natural shades and drapes

Expand your distribution through strategic partnerships.

BCD helps established product and service providers create new paths to the customer through complementary B2B partnerships.

Explore Distribution Opportunities
Companies We Work With
Rockwood Shutters, Blinds & Shades

Five capabilities, end to end.

01
Market & opportunity identificationFind industries and businesses where the offering naturally complements an existing customer journey.
02
Partnership developmentIdentify prospects and build strategic relationships.
03
Program designDevelop economics, customer journeys, operating procedures, and partnership structures.
04
ImplementationHelp both organizations launch the partnership.
05
Growth & optimizationMeasure performance, coordinate stakeholders, refine processes, and identify expansion opportunities.
Who We’re Looking For

The foundation of a scalable partnership.

Five things we look for before a partnership is worth building.

✓Strong product or service
✓Proven operational infrastructure
✓Ability to scale
✓Compelling economics
✓Natural complement
Partnership In Action

Rockwood Shutters + BCD

Our flagship partnership, and the clearest picture of how the model works.

Rockwood bringsProducts, nationwide infrastructure, fulfillment, and decades of experience.
BCD bringsPartnership strategy, business development, implementation, and account growth.
TogetherA new B2B distribution channel connecting window companies with a complementary window-treatment offering.

Have a product or service that complements an existing customer journey? Let's explore where it could fit.

Start a Conversation